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accessibility

effective date: may 27, 2026

at pursueyourpink, owned and operated by serene whimsy llc, we are committed to ensuring digital accessibility for people with disabilities. we are continually improving the user experience for everyone and applying the relevant accessibility standards.

1. our commitment and target standard

we believe that our website should be accessible and usable for all visitors, including those with visual, auditory, motor, or cognitive challenges. to achieve this, we aim to conform to the web content accessibility guidelines (wcag) 2.1 level aa standards, established by the world wide web consortium (w3c).

2. current conformance status

the website is currently conformant with wcag 2.1 level aa. conformant means that some parts of the content do not yet fully conform to the accessibility standard. we are actively working on a comprehensive review and technical update to bring the site into full conformance.

3. ongoing commitment

while we perform these updates, you may notice a temporary banner on our website:

we are currently enhancing the site to ensure it provides you the best experience possible.

this reflects our ongoing, active efforts to audit, test, and improve the digital experience for all users.

4. feedback and contact

we welcome your feedback on the accessibility of the website. if you encounter any accessibility barriers or require an accommodation, please contact our dedicated accessibility coordinator:

serene whimsy llc
dba pursueyourpink
attn: accessibility coordinator
new york, ny
email: accessibility@pursueyourpink.com
general inquiries: info@pursueyourpink.com

please be as specific as possible when describing the issue, including the webpage url and the nature of the difficulty you experienced.

5. assessment methods

we assess accessibility through self-assessment (internal audits of templates, contrast ratios, and structural elements), automated testing (industry-standard scanning tools), and manual testing (keyboard-only navigation and screen reader compatibility). we will update this statement periodically to reflect our progress.

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